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Our approach and progress

2009 Goals Status Achievements
Achieve our fundraising and reach targets for Seeing is Believing - A New Vision. Ongoing Raised $3.2 million in 2009, totalling $5 million so far, which will be matched by the Bank (i.e. 50 per cent total secured so far).
Achieve our target of educating one million people about HIV and AIDS. Ongoing Pledges received totalling 1.125 million people. Educated 400,000 people in 2009, making a total of 570,000 people educated since 2008.
Goal New Expanded the programme to three cities in India: Mumbai, Chennai and Delhi.
Increase employee volunteering measured by employee time. Completed Increased by 10 per cent.
Continue to meet our commitment to invest 0.75% of the previous year's pre-tax operating profit in community programmes. Completed Total community contribution of $38.3 million representing 0.84% of previous year's pre-tax operating profit.

2010 priorities

  • achieve our fundraising and reach targets for Seeing is Believing - A New Vision
  • deliver on all our HIV education pledges
  • expand Goal programme to two further countries
  • continue to meet our commitment to invest 0.75%of the previous year's pre-tax operating profit in community programmes

Focusing on a small number of community investment programmes to maximise our impact, we work on three levels in the community:

  • world-wide programmes to address global challenges that are particularly relevant to economic growth in our footprint markets
  • regional programmes that resonate with local economic challenges
  • country programmes to address specific needs of local communities

Global programmes

We have three global programmes:

  • Living with HIV: More than 33 million people are living with HIV globally, two-thirds in sub-Saharan Africa and 15 per cent in Asia - our key markets. Living with HIV is an HIV and AIDS education programme that seeks to reduce the number of new infections by giving people the facts to make safe lifestyle choices. With no cure or vaccine, education is key, as preventing people from getting HIV in the first place is the only way to reduce the number of new infections. Currently, for every two people receiving treatment a further five become newly infected
  • Seeing is Believing: Globally, 45 million people are blind, yet 80 per cent of these cases are avoidable. More than half the 269 million people with low vision could see normally if they had glasses, potentially enabling them to be financially independent. Seeing is Believing addresses avoidable blindness and is a multi-lateral public-private partnership to raise $20 million to provide eye care facilities for four million people across 20 cities by 2013
  • Goal: In many of our core markets, the ability of young women to participate in economic development is hindered. Goal is an empowerment programme that uses education and sport to help transform the lives of adolescent girls, improving their financial literacy, knowledge of health and hygiene, and confidence so that they can contribute to economic activity in their communities

Regional programme

  • Nets for Life: This seeks to reduce the number of deaths in Africa caused by malaria through the provision of five million insecticide treated bed-nets to grassroot communities by 2013. By reducing illness, people are free to participate in economic activity which boosts local productivity and wealth

Report tools

Annual Report and Accounts 2009